The Blog

If You Only Do One Thing Today, Do This

About a year ago I was in the market to purchase a new car. I wasn’t going into this process cold. I knew what I wanted, what it was worth, and what I was willing to spend. I was ready to buy. I scouted out a few local dealers and found one in particular that had...

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In With the New, In With the Old

5 Easy Ways to Repurpose Content As Bill Gates said back in 1996 “Content is King” and he was right. That truth still holds up.  One of the best things you can do for a website, blog or business, in general, is to continue to publish new, high-quality content that...

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Creating a Voice for Client Blogs

Creating a Blog Voice It’s hard enough to create a voice for yourself when you’re writing, but what’s even harder is creating and maintaining a voice for a client. When you write for yourself, you know your values, your role, your audience, what you believe morally,...

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How We Improved Conversions By 266%

Internet Marketing Testing Today’s modern day internet marketer is a scientist testing different versions of pages and doing whatever it takes to get better data. We never rest on “good is good enough.” We constantly look to improve any core metric we can. There are a...

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