If You Only Do One Thing Today, Do This

If You Only Do One Thing Today, Do This

About a year ago I was in the market to purchase a new car. I wasn’t going into this process cold. I knew what I wanted, what it was worth, and what I was willing to spend. I was ready to buy. I scouted out a few local dealers and found one in particular that had...
In With the New, In With the Old

In With the New, In With the Old

5 Easy Ways to Repurpose Content As Bill Gates said back in 1996 “Content is King” and he was right. That truth still holds up.  One of the best things you can do for a website, blog or business, in general, is to continue to publish new, high-quality content that...

Press Release Writing 101

Press releases are the best and most formal way to make the media aware of your company announcing something of newsworthy value. This could include launching a new product or service, or making the public aware of a new CEO leading the pack. The most important...